Boogie Mites, a leading provider of high-quality, fun and educational music and movement programmes for early years, carers, practitioners and communities have instructed the specialist agency, Topodium Group, to embark on a partnership to fuel the growth of their Licensee opportunity, both in the UK and overseas.

The partnership will see Topodium Group deliver a marketing strategy playbook, and assist on the roll out of marketing campaigns and tactics to drive lead generation and nurturing for the Boogie Mites licensee model.

Boogie Mites currently have a number of thriving licensees in the UK and abroad, with a growing international network in India and Australia. The next phase of Boogie Mites’ evolution is to further develop their license model with the aim of scaling their acquisition efforts and the ability to sustain and retain during this anticipated period of growth.

Sue Newman, Boogie Mites Business Director, commented: “We are excited to partner with Topodium Group to expand the reach of our Boogie Mites Music ABCD Methodology, and deliver even more programmes and classes to communities across the UK and further afield.” She continued, “Our music programmes have been shown to have a significant and positive impact on children’s development, and we are thrilled to be able to offer this scalable, profitable and rewarding opportunity to prospective licensees with the help of an agency experienced and knowledgeable in the children’s activity sector.”

Boogie Mites’ programmes are designed to enhance children’s development in areas such as attention, listening, language, communication, coordination, and social skills. By incorporating music and movement into learning, children are able to engage more fully with the material and enjoy the learning process.

“We are fully committed to empowering businesses with the aid of our marketing expertise and skills,” said Head of Brand and Marketing for Topodium Group, Ryan Grimshaw. “Our partnership with Boogie Mites involves an exciting and ambitious plan to scale the Boogie Mites licensee model, highlighting the benefits of working with children through their unique, creative and research-led delivery. We look forward to working together to make a positive impact on children’s development and early years education.”

The partnership will provide Boogie Mites with access to Topodium Group’s marketing team as an extension of their own, utilising a number of marketing services including email marketing, paid media, and content development.

To discover more about Boogie Mites and the Boogie Mites Licensee opportunity, please visit: https://www.boogiemites.co.uk/run-your-own/

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